Forty Years Of Talk

“There are so many things that can be accomplished when a human being is connected to the rest of the world”. In an interview recently with the BBC the father of the mobile phone, Marty Cooper, reflected on the development of mobiles over the last forty years.

Citing the comparative youth of the industry Marty Cooper commented on the way in which mobile development had concentrated on speed and novelty at the expense of universal coverage and capacity. However Mr Cooper was optimistic about future developments solving capacity problems and in particular highlighted the ways in which mobile technology could be used in the field of medicine to save lives.

But it was his comment about the potential which exists when we are connected to the rest of the world which particularly struck home. We live in a time in which we no longer have to place calls via the operator, book in advance to make long distance calls or even sit at a fixed point to take calls. With the ability to call anyone from anywhere the world has shrunk from a vast strangeness in which “here be dragons” to an interconnected whole. And as you move around the world your calls move with you, switched and diverted between mobile and landline to keep anyone in touch anywhere.

For businesses which want to expand their markets, the availability of international local and regional phone numbers brings the chance to advertise a local presence without opening an office. Services such as the China Toll Free 401 number enable businesses to access entire markets with a single freephone number whilst follow the sun diversions quickly switch calls between global offices. Taking a break in Spain, your phone system can be programmed to divert calls to the Spanish number without clients being aware that you are out of the country, and if the pool looks particularly inviting, the answerphone or virtual receptionist can take care of calls for a short while.

Breakfast in London, lunch in Paris and on to work in Berlin? With phone divert or answerphone covering those tricky in-flight moments and calls then being switched between mobile and office landline as required, you can concentrate on building bridges and expanding markets rather than worrying about missed calls.

In a global economy the phone system has gone global. We can now talk globally, trade globally and work to create mutual understanding which transcends nationality or politics. The mobile may be forty years young but it has helped the old isolationist world to change forever.

Written by Lawrence Gow