International Case study 1 – Growing your business internationally

Company type: Large multinational UK IT organisation
Business Issue: Needed to run a sales and marketing campaign covering 20 countries, taking voice calls in the UK and using fax to email services.

Each country was targeted in rotation with a separate campaign, offering potential customers the ability to respond by fax after they attended a product seminar.  Subsequent local marketing invited callers to call a free phone number to progress the campaign.

How the issue was resolved

Callagenix provided them with 40 International ITFS free phone numbers (20 voice and 20 fax numbers). All voice calls were routed to their international sales department in the UK where they were pre-announced, telling their agents which countries the calls were from. Faxes were automatically sent by email as a picture file to a designated email address.

All call and fax statistics were measured using the on-line reporting suite allowing them to calculate the success of each marketing campaign by country.

International Case study 2 - Servicing the Customer

Company type: UK Company services organisation
Business Issue: Needed to provide local order and contact numbers in 22 countries to service a recently won contract to provide safety equipment.

In order to service the contract, a fax and sales number were needed in each of the 22 countries to allow the ordering of safety equipment for the client’s personnel. Callers needed to verify price and stock availability before orders were faxed through.

How the issue was resolved

Callagenix provided them with 44 International ITFS free phone numbers (22 voice and 22 fax numbers). Callers from each of the countries were able to call a local free phone number to enquire about prices and stock availability. Once completed an official order was then faxed through.

Call enquiries and fax statistics were compared and measured using the on-line reporting suite, allowing them to trace potential orders from enquiries. Each time orders were faxed through; they were electronically date and time stamped creating a full audit trail.

How much does an international phone number cost?

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